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Choosing an Agent

Life insurance can be complicated. You have a lot of options depending on your family's financial situation and needs. A good insurance agent can help you decide which policy is right for you. Here are some things to think about and look for when choosing an insurance agent.

Does the agent really know their stuff?
It's important that your agent knows a lot about life insurance and has experience helping people with different situations. Find out how long an agent has been in business and ask if they've worked with people who are in a similar place in life as you.

Find out if the agent is a member of any professional associations or has any special degrees like a CLU (Chartered Life Insurance Member) or ChFC (Chartered Financial Consultant). Agents who have these degrees are likely to know more.

Does the agent take the time to get to know you?
While it's important for an agent to know the insurance world, it's just as important for the agent to really know you and your family situation to help you make the right decision. A good insurance agent will ask you lots of questions.

For this reason, if you already have car or home insurance, consider using the same agent for life insurance. They already know at least a little about you, and they can make recommendations based on your current situation and any changes that you make (like if you buy a home or get married).

Does the agent help you understand your options?
Life insurance is complicated, but a good agent will help you understand your choices. If an agent uses terms you don't understand without taking the time to explain them, they probably aren't right for you.

Do you feel pressured?
Insurance agents are paid in part on how much insurance they sell. And most are paid more if they sell permanent insurance. So there are reasons why an agent might push you to buy permanent insurance. But a good agent will not pressure you; they will present you with different options and let you make the final decision.

Get recommendations on insurance companies you can trust.

Get a list of websites where you can get quotes from multiple insurance companies.

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